Whiskey price

Kansas Athletics Partners With Limited Edition Rock Chalk Rye Whiskey

Kansas University Athletics recently teamed up with J. Rieger & Co. to release a limited edition Rock Chalk Straight Rye Whiskey as a tribute to the 1988 Kansas Men’s Basketball NCAA Championship.

“We are thrilled to partner with such an iconic brand from Kansas City to J. Rieger with the launch of Rock Chalk Rye,” Kansas Assistant Athletic Director Jason Booker said in a prepared statement. “We are also proud to partner with the Jayhawk Buddy System, where a portion of Rock Chalk Rye proceeds will go directly to fund responsible drinking programs with our campus community.”

In a nod to the 1988 NCAA KU Men’s Basketball Championship, the limited-edition collectible bottle boasts 88 proof (44% ABV) and was distilled, aged, and bottled at J. Rieger & Co in Kansas City.

Rock Chalk Straight Rye Whiskey (image via J. Rieger & Co.)

The Rock Chalk Straight Rye Whiskey label includes the 1912 Jayhawk and an illustrated Allen Fieldhouse, as well as a championship banner bottle hanger featuring the year of that limited edition first bottling.

The 750ml bottle has a suggested retail price of $69.99 and approximately 6,000 bottles are available at the J. Rieger & Co. Distillery and select retailers in Missouri and Kansas.

“My family has a long history with the University of Kansas,” said J. Rieger & Co. co-founder and president Andy Rieger. “My mother, a college diver, and my grandfather, the quarterback for the 1948 Orange Bowl team, raised me a Jayhawk. It’s impossible to overstate how thrilled I am to be associated to our friends at KU.

The tasting notes for this whiskey state that, on the nose, “it is immediately floral with bright orange blossom and spring flowers with more subtle hints of dried herbs and fresh tobacco leaves. On the front , flavors of black pepper, caraway, salted peanuts, baking spices and a note of cumin follow. It’s loaded with red fruits balanced by dark chocolate. French toast with raspberry jam. Richness in the middle of palette with vanilla and allspice.Reminiscent of a root beer float.Lots of sweetness for a rye, but still lots of spice, ending with light and airy notes of thyme, eucalyptus and black tea.

For more information or to find a bottle, see www.jriegerco.com.